Category Archives: Small Business

14

Why Small Business Needs Accounting

According to the NY Times, one of the ten reasons small businesses fail is due to improper or lack of accounting. Corporations spend a significant amount of money and hire accountants to report on the status of the company and maintain day to day operations. Yet, many small businesses end up failing to maintain proper accounting.

Accounting Helps with Operating Your Business
Proper Accounting helps pay employees and vendors; helps with customer invoicing, helps post payments; tracks your business assets and liabilities, and most importantly, it calculates any profits and losses. Small businesses cannot operate if they can not pay their employees or ignore vendors bills and continue receiving materials for their products. Often, those functions are ignored by small businesses due to lack of time thus resulting to work stoppages.

Accounting Provides Feedback
At the end of every period, may it be monthly or yearly, as small business owners, you have some idea of how you performed and accounting provides you the validation you need. It will tell you if you made a profit or loss. If you happen to have a loss, it will determine where your biggest expenses are coming from and if you did make a profit and still left with a small cash balance, it will probably tell you which customers havent paid and which customers are now delinquent. Small businesses fail when what they think is not true and this is the most important reason why small businesses need accounting.

Accounting Helps Comply With Legal and Contractual Obligations
The IRS, other government agencies, and banking covenants require businesses to provide a detailed accounting of their revenue and expenses. Depending on the size and entity type, it also requires you to have a balance sheet or listing of assets, liabilities, and equity. Accounting provides you with that information easily. It provides business owners the right amount of withholding, deductions, and back-up just incase they get audited.

Accounting Provides Non-Financial Insights
Many small businesses fail to realize that accounting is not just financial information. It has information on timing, customer information, employee information, and other information that may not necessarily be part of your financials. For example. a key non-financial trend that small business could pay attention to is their customer demographics, you can identify what your customers age, location, and how they order products and services and you can zone in on advertising to that demographics thus increasing revenue and could lead to increased profit. Another, key non-financial trend small business can pay attention to is monthly sales figures, when a small business realize that a continuous trend of slow monthly per year. A small business could either ramp-up advertising 30 days before as anticipation of the slow month or they could plan a family vacation.

1

Why Use a Small Business Bank

One of the most important decisions a small business owner, or any business owner for that matter makes is what bank they are going to use. Small business banking provides a wealth of financial services beyond simple deposits, check writing, and withdrawal. Many small businesses need to establish a line of credit or perhaps even take out a loan. Another one of the many services that small businesses need to setup is credit card processing, payroll services, and automatic bill pay. A small company cannot function without the proper financial setup. In order to withstand the financial needs of a successful business, the company needs to set up an account with a bank that is familiar with small business needs.

In order for a bank to attract small businesses, they need to provide aggressive attractions and a wide variety of services. The bank must offer convenience. For example, many small businesses deal with cash and coin. Therefore, they will likely make many trips to the bank to deposit and withdraw money. A bank must also offer plenty of convenient ATM locations so that the small business can have access to their account at any time of the day or night when they need it.

Many banks charge fees ranging from credit card fees to ATM charges, wire transfer fees, and many other normal fees. As a small business owner, you should not find any surprises. Therefore, do not be afraid to ask the small business bank of your choice what fees they charge so that they are not caught by surprise. Make sure and choose a bank that is upfront about their charges, one that is capable of providing you with the lowest rates, the most feasible financial options, and the best in banking service so that you can run your business smoothly and efficiently.

Small business banks must also provide excellent customer service so that when a small business owner has a problem; bankers that can guide the business owner through their problems address the problem. There are many reasons why a small business owner would experience a banking problem such as transaction issues or a forgotten PIN. That is where the small banking specialists step in and take care of your worries so that they can get you and your account straightened out.

18

Great Small Business Event Marketing

For more going on fifteen years, I have been helping business owners and organizations hold events. The events ranged from races, to fairs, to concerts and dinners. Though the attendance varied greatly between them, the goals of management were often met and exceeded.

Events are the best way to:

get prospects to visit your store for the first time

build upon existing relationships with customers and vendors

grow existing lines of revenue

rally and motivate workforce and volunteers

expand branding

grow online presence and position

have a great time!

Events are very community oriented, and driven by the same. Bringing people together creates buzz.

There are three major areas of an event: event marketing (getting the brand out), event management (making sure the day is planned well and executed successfully), and event planning (getting all the details together to meet the event vision). Working together, these three items, thought out and coordinated, make great events.

I am often asked questions related to any of these three items. The questions I hear range from band and entertainment to how to use Facebook. Small businesses can do a lot with a little encouragement and direction. They can go really far with a little help from someone in the event industry. Small businesses and Organizations have a lot of gusto. They are ready to go all the time. And when they can see that something will get them further, they often grab the opportunity.

Small businesses are flexible. They can have a simple, low cost event marketing schedule coordinated with other ongoing marketing. Pairing an event with current expenditures creates broad public awareness. With current promotions are paired with a chance to experience a business or product, customers have incentive to participate.

I have often seen this occur. In one case, a restaurant advertised their foods as well as an evening with live music. Some monies from the night would be donated to the city fireworks fund. This night brought some business and money for community fireworks. The result was the night of the fireworks show, the restaurant was full to the brim. They had one of their best nights ever.

The power of small business event marketing is understated. Giving customers a reason to experience a small business in the form of a party invitation has leverage. As a small business owner, having an event can be fun, rewarding, and valuable to sales overall.

1

Small Business Computer Consulting Additional Qualifications For The Sweet Spot

To find the ideal clientele for your small business computer consulting, you want to target small businesses by their number of PC’s, (10 to 50) as well as their revenue. Generally, companies that have anywhere from 1 million to 10 million in revenue are the sweet spot of small business computer consulting. In this article, you’ll learn why you should target this type of business. {Tip: Of course if you’re located in Canada, the UK, Australia, New Zealand, or any of the other more than 21 nations around the globe where our training has been adapted, be sure to convert this to your local currency. (See )}

Beware of the high end of this range
Once small businesses get to the high end of that revenue range, where they start having substantially more than 50 PCs, or substantially more than $10 million in annual sales, often the small business owners lean towards putting a real, salaried IT person on payroll instead of using a small business computer consulting professional. That’s when you start running into some tough competition. At this point, your client will add up your services invoices and try to figure out if they can do it cheaper or more efficiently in-house.

Look for clients that need a real server
Another important aspect is to find small business clients that are big enough to need a real dedicated server. Once small businesses need a real server, they need a ton of other professional services to go along with it. And it’s very unlikely they can handle it on their own, with just an internal guru. Bingo-you become their outsourced IT department!

Multiple locations are a bonus
Sometimes a sweet spot client has one location. A lot of times there’s a main office and some branch offices. The branch offices present a big opportunity for your small business computer consulting because there’s usually a HUGE need for sharing data in real time among employees in different locations.

The Bottom Line about Small Business Computer Consulting
In this article, you’ve been learned more about how to find the sweet spot in your small business computer consulting business.

7

A Small Business Generate Sales For Major Companies

After the current algorithm changes in Google, Yahoo and Bing in 2010, certain major search engine optimization and SEM businesses have encountered problems with getting their clients higher ranking on the local searches. On the other hand this problem opened the new doors for such companies, as they became familiar with the importance of outsourcing. While some of these companies continued to outsource theirSEOprojects on freelance marketplaces, a small company GoldenWayMedia in Trondheim, Norway helped many major SEO companies with their needs.

This small business is operated by a smart young Norwegian programmer, Maria Johnsen. With the fluency in seven languages and a smart technique of mathematical calculation, Maria Johnsen assisted many companies with their needs around the world. Maria Johnsen obtained top position for these companies keywords which generated more sales and as a result content clients. The smart technique in seo increased the number of more clients for SEO Norway at SEO and golden-way-media.com
This young Norwegian programmer was able to lift up many small businesses in countries such as: Russia, the United States of America, UK, France, Germany, Ukraine and Scandinavia. While some businesses search for SEOprogrammers in India, Romania and China.
SEO Norway Trondheim ( Golden Way Media) was able to slowly get certain small businesses around the world the top 3 positions for their keywords on Google, Yahoo and Bing and the other small search engines.

The increase of market demand in obtaining top position for the keywords on the organic search results has brought up more clients for golden-way-media.com and maria-johnsen.com

While many Scandinavian SEO and SEM companies were concentrated on outsourcing to India, Romania and China; some businesses in USA, UK, Ireland, France, Ukraine, Denmark, Sweden, Norway and Germany submitted their search engine optimization projects to Maria Johnsen.

According to our sources this young programmer, apply certain algorithm calculations that obtain the better visibility and top three position for the keywords on the search engines. The inexpensive pricing that Golden-way-media.com offers is another positive fact about SEO Norway

Although obtaining the top position for certain keywords are complex for some companies, certain companies such as SEO Norway on golden-way-media.com found it interesting and enjoyable to fulfil. I love to put smile on my clients face and see their businesses growing. Cost effectiveness is the most important factor for small businesses and my mission is to help them to increase their product visibility and as a result sales says Maria Johnsen

If you wish to market your product, you may wish to submit your project on golden-way-media.com You can also outsource your project on Globfreelance.com

Link building
Need Market for Your Product? Visit here

18

Computer Support Virginia Services for Small Business

Computer support Virginia services can allow you to fix any kind of hardware or software related problems of your PC. For small businesses, such services are quiet beneficial a sit can allow them to gain cost effective services.

Easy and fast way of carrying business is by means of using computer as it can assist in smooth running of business. For people running small scale business computer support Virginia services are essential as it can assist in resolving technical problems associated with your computer. In order to solve technical problems you need to have good set of skills and for people running small business it is not possible to carry out all activities single handedly. If you want to prevent your PC from sudden breakdown then it is essential to opt for reliable computer support services. Sudden break down might create problem for you as you might loose all your previous data.

Proper diagnosis of problem is essential to come up with suitable solution related to computer repair. Hiring professional services can make it possible for you to analyze problem and accordingly work over it without spending extra bucks on problem which actually do not exist. Small problems related to installation of anti virus software or corrupt software can be solved by you but when it comes to major problem, you would need computer support Virginia services. Opt for the services which say no to guesswork. Guesswork in technical errors might sometime not work in your favor and can further create more problems related to your PC.

While hiring such services for your small business see to it that professional IT expert is available to identify the problem and provide with solution accordingly. Don’t let the employee of your business assume the problem and apply their own mind to solve it. This might sometime work in your favor but can sometime invite more problems. Also it will waste lot of working time and so hiring professional services can help you to save considerable amount of time. Apart from time factor you also have to look after cost factor. Try to resolve problem as soon as possible before it gets too big and invite spending more amount of money.

Computer support Virginia for small business can be very fruitful in terms of services as well as cost. Look for the service provider who is located near to your business location so that you can save time involved in traveling. Look for the IT professional who can find it easy to resolves different problems related to hardware as well as software. Troubleshooting procedure should be aptly carried out so that further you can find your computer easy to maintain.

NTConnections provides fast data networking services, best it consultants online & exceptional business technology solutions. Opt for more comprehensive technology & Computer Support Virginia.

15

Small Business Marketing Track Your Results And Save Money

Marketing is the keyword which makes businesses run, no matter what their running capital is. From huge energy companies to companies who sell sports goods, you always require a good marketing tool or a help to get your job done. Small business marketing is a tricky area and if the marketing is not proper, it can even kill your business.

This is where Ad trackers come to bail out and rescue small businesses. Advertising a small business with an Ad tracker helps you monitor your online advertising expenditure against your actual earnings and revenues from the website, in real time. This way you can know which ads produce results for you and which do not and hence choose ads accordingly.

This will undoubtedly help you market your small business in a better way by attracting the right traffic to your website. Let us see the other attractive ways by which you can market your small business for FREE.

Online free video sharing sites like YouTube.

Create a Jingle!

Use the jingle as your caller tune!

Ad tracking = Affiliate Marketing

Undoubtedly, a lot of money can be made from affiliate marketing, more precisely Ad tracking. People are making money and the very fact that they are making money by launching not-so-useful sites must wake you up and get running to get affiliate marketing tools to your benefit.

The catch lies in how smartly you choose your ads. For example, the most incentive oriented affiliate product might not bring in good revenues! It depends on the relevance of the product with your small business and also how the ad is being displayed on the site. It is not hard to imagine that flashy sites with some relevance will get clicked on first than those ad links which are in words only.

If you can use Ad trackers, you will benefit from the software and get more worth and return for your vested business. This can be found from a service provider with some monthly fees or can be purchased with a 2-3 year license or as the product comes with. The best part is that they keep their algorithms updated by synchronizing with their main server and thereby giving you the best results. This is handy tool to organize your small business especially if youre hosting advertisements for multiple affiliate products.

There are other ways to run a business than to just run it on pure gut feeling or intuitions. You may get lucky once, twice or even thrice, but will not be able to sustain a long run. Planning is therefore of prime importance and small business marketing with advertisement trackers can help you achieve the optimum.

15

Top 4 Credit Card Benefits For A Small Business

A business credit card offers many benefits to a small business. A business credit card helps to keep business and personal expenses separate. Having a credit card solely for business use can make a lot of difference in the business finances. Many small business owners do not understand how beneficial a business credit card can be.

Establish Credit And Creditworthiness

Just as you personally want to establish credit, your business needs to establish credit. It is common for small business owners to use their personal credit for their business credit, but this can get rather tricky. When it comes to taxes and financial liability it is much better for the business owner to keep personal and business credit separate.

Easier Accounting Saves Hassles

A business credit card will help simplify accounting. There will be no need to sort through papers to figure out business form personal expenses. Using a credit card, the purchases for the business are all in the statement. These figures can be easily transferred to the books. This helps to make accounting much easier by keeping expenses streamlined.

Simplified Spending

A small business owner may find himself having to okay purchases or write out checks for purchases made by employees. With a business credit card, the owner can get additional cards for those who have spending power. This will help cut down on time wasted getting purchases approved and also save money because far less checks will have to be written. It will make the business more efficient.

Reward Possibilities

There are many credit cards that offer rewards for purchases. With a rewards card a business owner can get an additional incentive by earning things like free airline miles, gasoline and even cash back on purchases. This is something that can be very helpful to a small business. Rewards are earned through purchases, so a business is earning something for money they would have spent anyway. It is like getting double for your money.

Business credit cards are a great idea, especially for small businesses. Many small business owners do not understand just how beneficial they can be, but as you can see they offer many perks. A small business owner would be very smart to get a credit card that will make it much easier on them in the long run. They will find they save money, save time and make the business more efficient and run smoother.

13

Transition from Military Life to Small Business Careers

Perhaps one of the most challenging career and employment situations imaginable takes place every single day when individuals serving in the military prepare to move from military service to a new career. This involves thousands of motivated government employees who at first glance should have absolutely no trouble in obtaining an appropriate job. It is hard to imagine any prospective employees who would have more motivation to work hard and succeed in whatever they do.

Despite initial appearances, military personnel are currently experiencing a high unemployment and underemployment rate. Perhaps because of this or outdated assumptions about the value of all forms of college education, the first step in military transition to business careers is often a decision to obtain a college degree. This can prove to be the right move in some cases, but it can also become an expensive mistake.

The difference between education and training is frequently misunderstood by many people, and such misunderstandings probably contribute to a disproportionate percentage of career choices focusing on educational institutions instead of more specialized (and much cheaper) career training programs. While advanced education has a special place for specific purposes and goals, it is simply not the best career choice in a surprising number of cases. One of the best possible illustrations of this dilemma occurs when someone is departing from the military. In this situation, education can appear to be the “easy” decision. But with more scrutiny, training frequently emerges as the “smart” decision.

Just as specialized business training is usually one of the most cost-effective strategies available to small businesses, the selection of a practical career training program will often prove to be a more cost-effective military transition alternative in comparison to other options that include lengthy and expensive university studies. It is true that the most viable and appropriate training choices will require some investigative time and effort to evaluate thoroughly. In large part this is due to the fact that colleges and universities have extensive marketing resources to advertise and persuade while the less well-known training opportunities are more of a “word of mouth” situation.

For example, one of the most effective career training situations devotes no resources whatsoever to advertising and lobbying. In this case the program leads to a small business finance consulting career. Because overhead is much less than the highly-capitalized universities, the cost of such services are understandably much less. Unfortunately it is not always true that you get what you pay for, so a prudent military transition will require due diligence from start to finish.

Stephen Bush has provided candid business advice to small business owners for over 30 years. He specializes in business negotiating and business proposal writing. Steve offers career training programs for small business finance consulting throughout the United States and Canada. He is a U.S. Navy veteran who works directly with individuals leaving military service and helps with the transition to a small business career.

8

Curing The Top 3 Business Frustrations With Small Business Coaching

When considering whether you are ready for small business coaching, check first to see if you are suffering from any of the following 3 business frustrations. An experienced coach can guide and support you in remedying these road blocks to small business success.

Not Enough Customers

One of the major frustrations for entrepreneurs is how to consistently fill their sales pipeline with qualified prospects Are you suffering from too few prospects to convert into customers? Have you considered your approach to how you go about marketing your business?.Many businesses utilize a very limited tool box of strategies and tactics in bringing potential customers to their business. A small business coaching program can open your eyes to many different methods for pulling more clients and their dollars.

Lack of Focus and Lack of Direction
It is very easy to become distracted and diminish your effectiveness by splitting your attention over too many tasks. Are you doing too many things and think this means you are productive? This can lead to poor results and an unhappy business owner. Machines can multi task; humans weren’t designed for this function.
Reaching your goals and dreams is more probable when a clear focus and defined objectives are directing your energies. To satisfy your main business goals you need to forego the adhoc decision making approach and structure the way you make decisions based on important priorities. A decision to commence a small business coaching program could be the answer.

Working Too Many Hours
Perform this exercise and enlighten yourself. Write down how many hours you are putting in each week towards running your business. Multiply this by say 50. Now jot down how much you draw in remuneration from the business per annum. Divide the dollar amount by the yearly hours and this will reveal your hourly rate. Sometimes owners will discover what they already feared; that they are earning less than some of their employees.

One of your reasons for starting a small business coaching regime may have been to be financial independent or at least to make enough to enjoy a great lifestyle. The main goal here is to improve your business to the point where:

– You are making more income than if you were working for someone else
– The business is making a profit (not just covering your drawings)
– You will eventually be working less hours